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Search Engine Land

Bing Out Of “Betaphase” In Germany, Claims 10 Million Users: Bing is reportedly now out of betaphase in Deutschland. According to Microsoft, Bing has 10 million users or 20 percent of active internet users in Germany: Mittlerweile benutzen fast 10 Millionen Nutzer in Deutschland regelmäßig Bing, das sind 20 Prozent der

SearchCap: The Day In Search, January 27, 2012: Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search In Pics: David Beckham At Google, Google’s Moscow Office & Bing Bar In this week’s

Mobile Search: The Agency Opportunity – SMN Tuesday, Jan. 31: Search Marketing Now will present “Mobile Search: The Agency Opportunity,” on Tuesday, January 31 at 1 PM EST. The free webcast features Steven Schuler and Patrick Peters, both from Yahoo!’s mobile division. They’ll give an overview of the current mobile

Search In Pics: David Beckham At Google, Google’s Moscow Office & Bing Bar: In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. David

Report Affirms Strong Q4 Search Growth In 2011, Offers Additional Insights: Marketers have had a couple weeks to digest their fourth quarter numbers and assess their successes and failures from a period that can be a whirlwind, particularly in the retail sector. Now, with Google’s Q4 earnings report and Yahoo’s out,

Dear Google: Crappy Results Like This Don’t Give The Impression You Care About Search: The debate about what should — and shouldn’t — show in a Google search result for “santorum” has been well-documented, at this point. But I’d like to use this now famous search to illustrate something else: how it appears Google

Google’s “Trusted Photographers” Turns Business Photos Into A Self-Serve Product: Google is hoping to expand its Business Photos product with the launch of a new service called “Trusted Photographers” that essentially makes the process entirely self-service. Local businesses that are interested in having interior photos taken can use the new

SearchCap: The Day In Search, January 26, 2012: Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content Several major UK entertainment

Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content: Several major UK entertainment industry groups are accusing Google and Bing of directing searchers to illegal content, and have proposed a “Code of Practice” for how search engines can better encourage consumers to locate legal content on the web. The

SPONSOR MESSAGE: Social Marketing for Search Marketers: Facebook, Twitter, LinkedIn and YouTube best practices This white paper discusses: Three strategies for maximizing Twitter’s impact on SEO Tips for Facebook ads, events, groups and places Common principles between social and search marketing Download now »Please visit Search Engine

Now Test Your Sitemaps Before Submitting Them To Google: Google has quietly added a feature to Google Webmaster Tools that allows you to test your sitemap files prior to submitting them to Google. Google’s Pierre Far confirmed that this is indeed a brand new feature built to help webmasters

3 Keys To Online Retail In 2012: Doing More With Less: We are only a month into 2012, but 2011 already seems like a distant memory. Christmas was over a month ago and Black Friday was approximately 6 months ago by my calculations. But as we reminisce on the year that

What The Holidays Tell Search Marketers: I realize most of us are already well-focused on 2012, so a look back at the 2011 holiday season may seem a bit dated. However, the holiday season provides search marketers a snapshot of behavior that should prove relevant for

Are You Keeping Secrets From The Search Engines?: Many webmasters are obfuscating the content of their sites’ pages from view of the search engines. They post content that appears differently for human readers than it does for search engine crawlers. And as a result, their sites receive inferior

Google Panda 3.2 Update Confirmed: Google has confirmed reports of a Panda update with us. Google told us they have done a data refresh of the Google Panda algorithm about a week ago. Google added that there were no additional signals or algorithm changes, all

FairSearch.org Introduces Anti-Google “Good To Know” Ad Campaign: FairSearch.org, a consortium of companies that originally came together to oppose the Google acquisition of ITA and includes Tavelocity, Microsoft and TripAdvisor among others, has added several new members to its ranks and launched an anti-Google print-ad campaign. Entitled “Good

Search Engine Land’s SMX West Conference Rates Increase Saturday – Register Now!: Early Bird rates for Search Engine Land’s SMX West conference end this Saturday, January 28th. Register now and save $250 on your All Access ticket! Join us February 28-March 1 in San Jose for: Timely programing: 85% of the sessions

Google Changes Definition Of Average Search Ranking Position: The Google Webmaster Blog and Google Analytics Blog announced they are changing how they define the average position in the search query report in Google Webmaster Tools and search optimization report in Google Analytics. The new definition will take the

SearchCap: The Day In Search, January 25, 2012: Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Revamps Submit Content Page Google has updated their URL submission tool page and redesigned their

Google Revamps Submit Content Page: Google has updated their URL submission tool page and redesigned their Submit Your Content page. The old URL which was at google.com/webmasters/tools/submit-url/ now returns a page not found (404) error. The issue with that is, Google should really use a

Aaron Wall's SEO Book.com

The Future of SEO Campaigns with Jon Henshaw & Taylor Pratt from Raven: Here is the audio if youd prefer to listen :) Eric: All right, this is Eric over here at SEO Book and today Im fortunate enough to be joined by Taylor Pratt and Jon

From AdSense to SpamSense to Spam Cents: Google announced they rolled out their anti-overly-aggressive-ads algorithm. They didnt give a specific % on how much of the above the fold content can be ads, but suggest using their browser preview tool. Using that tool on Google.coms search results

Is Google Selling Investors Private Search Data?: This is an interesting play:BBVA, Spain’s second-largest bank by assets, is teaming up with Google to use its search engine results to provide advanced forecasts of hotel and tourism demand in the country, part of a plan to market real-time

Was Google Caught in a Sting Operation in Kenya?: Wow...this is pretty...um...transparent.According to this post, Google was caught scraping Mocality, calling the listed businesses, soliciting that they move to Google Get Your Business Online, disparaged the directory they were scraping in the client call, and then lied about having

Scalable Link Outreach with Gmail and Boomerang: Sometimes its the little things in life....Boomerang for Gmail (and Outlook) is an incredibly useful, lightweight, powerful link outreach app.Link building has a special place in the SEO industry. Beyond being one of the harder

Transparency vs Asymmetrical Information: All things are subject to interpretation. Whichever interpretation prevails at a given time is a function of power and not truth. - Friedrich NietzscheEveryone Except Me Should be OpenBeing labeled as open or transparent is a great public relations strategy.

Google Affiliate Marketing Infographic: Sharing is caring!Please share :)Embed code is here.You can embed the above graphic on your website here.Have feedback? Please contribute in the comments.

This Post is Sponsored by Google: That is what they say, typically at the bottom of the posts, in blog posts that equate Google Chrome to being the Internet & spread misinformation about how Chrome is good for small business.some of those sites are paid posts

Website Auditor Review: A Full-Featured On-Page Optimization Tool: Website Auditor is one of the 4 tools found in Link-Assistants SEO Power Suite. Website Auditor is Link-Assistants on-page optimization tool.We recently reviewed 2 of their other tools, SEO Spyglass and Rank Tracker. You

SEO Lemons: Sharing is caring!Please share :)Embed code is here.You can embed the above graphic on your website here.Have feedback? Please contribute in the comments. Thanks to John Andrews for highlighting the above industry

SEO Spyglass Review: A Brand New Link Source: SEO Spyglass is one of the 4 tools Link-Assistant sells (individually) and as a part of their SEO Power Suite. We did a review of their Rank Tracker application a few months ago and we

Buzzstream Review: How Does it Measure Up?: Buzzstream recently rolled out a beautiful UI update and Ive been impressed with their offering for awhile now.We like to review products which we ourselves use , as well as products that we feel are

The Decline of Organic Links Infographic: Sharing is caring!Please share :)Embed code is here. For many years it was true that SEO = links, but due to the rise of rel=nofollow, fearmongering & social media, organic links

Google Admits 'Organic Results' Are Filler To Pump Deceptive Ads at Consumers: Some of Googles new search results look quite alarming in terms of every single link above the fold is either a paid ad, or links to yet another Google page wrapped in ads. I have a huge monitor & it

Things Google Should Do: Recommendations From a Blackhat: There’s been quite a few posts by Aaron lately about the things Google is doing wrong, so I figured I’d help Google out and give my boys running the most dominant tech company on Earth a couple of ideas on

Google Biz Dev Beats the Google Engineers Again: Since Panda has happened I (and others) have highlighted how brands have ranked doorway pages, ranked scraped 3rd party content, padded out crap content farm content to suck in search traffic, took their market leading position & used it to

Google Longtail Keywords Infographic: Sharing is caring!Please share :)Embed code is here.Categories: google

The Walmartization of the Web (Literally): Walmart is getting much more aggressive with their online strategy:With some 1.4 million employees on its U.S. payroll, Walmarts world is about as large as the state of Maine. Thats massive by any standard, but when you consider how social

BOTW Cyber Monday Coupon: Only a few hours left in the discount, but its a great deal. :)From their email:50% Off all BOTW Products on Cyber Monday! Dont miss out on our biggest discount of the year! Promo Code: STUFFED50 Submit

Is Google Too Big To Fail?: We are better off if we ignore what Google is saying and follow one thing: Google wants more money for Google. When we make this assumption, everything Google does makes sense. Deception and

SEOmoz

How to Increase the Odds of Your content Going Viral - Whiteboard Friday: Posted by randfishHaving content that goes viral can seem like the luck of the draw, but there are a number of steps you can take to improve your odds. In this week's Whiteboard Friday, we will show you a few

Are You Wasting Budget With Online Press Release Distribution?: Posted by Tim GriceThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The authors views are entirely his or her own and may not reflect the

Face-off - 4 Ways to De-personalize Google: Posted by Dr. PeteJust over a week ago, Google launched a massive change to search personalization, Search Plus Your World. Along with this change came a new toggle switch to shut off personalization. Below the Google search box and above

Comparing the Top 4 Retargeting Companies: Posted by JoannaLordFor the past year retargeting has been getting some serious attention. I've been fortunate enough to speak on it at a variety of shows, brainstorm over coffee with some cool companies and even blog about how to use

Video Sitemap Guide for Vimeo and YouTube: Posted by jhammackThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The authors views are entirely his or her own and may not reflect the views

Answers to 43 Questions About Search, Social, Content, Conversions and More: Posted by randfishEarlier tonight, I sent out the following tweet:Have any questions about search, social, content, conversion or analytics you want answered? I'm taking requests for the Moz blog tonight :)— Rand Fishkin (@randfish) January 24, 2012I was clearly under-prepared

SEO Monitoring Tools and Tips: Posted by willcritchlowIn the real world, things go wrong. While we might all wish that everything we did was "fix once, stay fixed", that's rarely the case.Things that were previously "not a problem"(TM) can become "a problem"(TM) rapidly for a

How To Get The Equivalent Of $100K in PPC Ads For Free: Posted by scanlinThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The authors views are entirely his or her own and may not reflect the views

What to do when you need boring content to rank well in competitive SERPs - Whiteboard Friday: Posted by randfishWhat happens when you have a page that ranks very well, but it isn't the page that pulls in the sales that you need? Often times the page that does convert very well is "boring" and subsequently ranks

Never Worry About an Algorithm Update Again, a History: Posted by wilreynoldsA few months ago at a keynote I asked people to embrace the HARD work of building a business . We all fall in love with the concept of the four hour work week, don’t we...how can I

Everyone in Web Marketing Should Be Against SOPA: Posted by randfishIf you've visited the Internet today, you know that SOPA and PIPA are being poretested by companies like Google, Craigslist, Reddit and thousands of others. To them, we at Moz (and all of us in the web marketing

A Peek Under the Hood: How we Manage the SEOmoz Community: Posted by jennitaHave you ever been a part of a community and wondered, “How does it all happen?” Well today is your lucky day! In the spirit of TAGFEE, I've decided to lift the Moz hood and show you what

58 billion URLs in the Latest, Largest Linkscape Index Update Yet: Posted by randfishI've got good news. Today marks a new Linkscape index (only 14 days after our previous index rollout) which means new data in Open Site Explorer, the Mozbar, the Web App and the Moz API. It's also For the

How To Handle Downtime During Site Maintenance: Posted by Frederik HyldigThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The authors views are entirely his or her own and may not reflect the

21 Tactics to Increase Blog Traffic (Updated 2012): Posted by randfishIt's easy to build a blog, but hard to build a successful blog with significant traffic. Over the years, we've grown the Moz blog to nearly a million visits each month and helped lots of other blogs, too.

Why Every Marketer Now Needs a Google+ Strategy: Posted by randfishLast week, Google rolled out "Search Plus Your World," an update to Google's universally popular search engine that biases logged-in users to receive socially shared content and markup in the results. Danny Sullivan wrote two excellent must-read pieces

A Linkbuilder's Gmail Productivity Setup (with Outreach Emails from 4 Industry Linkbuilders): Posted by dohertyjfBecause linkbuilding is hard, we all look for ways to make the process less painful and our outreach more effective. I constantly struggled with how to make my job more effective when working in-house, and since coming to

More Bang for Your Buck: Maximize New Links on Old Pages - Whiteboard Friday: Posted by Cyrus ShepardWe know that different links pass wildly different values for SEO purposes. Sometimes you build links that shoot your website to the top of the rankings, while other links are worse than worthless. The value of a

Goodbye To An Old Friend: Marketplace: Posted by caseyhenThe SEOmoz Marketplace, born in early 2007, passed away peacefully in January 2012. Cause of death: Old, out-dated code, 5 year old design, manual spam maintenance and

Top 2011 Moz Posts of 2011: Posted by Dr. PeteDon’t panic – it’s not what you think. Last fall, I did an analysis of 50 blog posts before and after Google+ to see what factors drove traffic. At the time, I really wanted to do more,

Matt Cutts

It’s time to stop PROTECT IP: A couple months ago, I wrote this about SOPA: SOPA galvanized the tech community, from start-ups to venture capitalists to the largest web companies. SOPA was an unexpected shock and a wake-up call. Well, guess what? Now the internet is

Sharing a search story: I’ve been reading a lot of the coverage of the Search plus Your World launch and I wanted to share my story and then clarify something. I love to stay up until early in the morning playing Werewolf. In early

Larry Lessig on the corrupting influence of money: Larry Lessig has a new book called Republic, Lost which discusses the corrupting influence of money on politics. I would highly recommend the book, because it gets to the heart of why things so many things in Washington, D.C. seem

Beware of fake Matts leaving comments: A lot of the time, I dispel misconceptions by leaving comments on blogs. That works great, except for the rare occasion when someone pretends to be me and leaves a rude, fake, or otherwise untrue blog comment. Over the previous

Progress against SOPA: When I did my blog post about the Stop Online Piracy Act (SOPA) last week, things looked quite grim. The fight isn’t over, but there’s been a lot of great developments in the last few days. If you’re not familiar

I need your help–please. Call your congressperson?: (This is post is my personal opinion.) Normally I don’t like to ask people for help, but I could really use your assistance. If you’ve ever watched one of my webmaster videos, or if I’ve responded to you on Twitter,

Grow a moustache and fight cancer!: For my next 30 day challenge, I’ll be growing a mustache to raise awareness and money for men’s health issues, and specifically prostate cancer research. Men of search and SEO, please join our team. You can raise awareness, or raise

Halloween costume: stickman from xkcd: For Halloween this year I asked people on Google+ what I should be for Halloween, and someone suggested going as the blackhat stick man from xkcd. You know, this guy: That sounded like a good challenge. I finished the costume

Halloween Pumpkin: Portal Turret!: I made a Portal turret for my Halloween pumpkin! I was trying to think of things to carve: vampire Android? R2-D2? Zoidberg? Then I thought: I could do a character from Portal 2! I was going to carve something like

New 30 day challenge: going vegan!: Okay, I’m starting up a new 30 day challenge: I’m going to eat vegan for the next 30 days. That means no meat, dairy, or eggs. I’m curious to see how it will go.

What cool new websearch ideas should Google launch in 2012?: Even though this year is nowhere near finished, a lot of people at Google are already thinking about things to launch next year. So I wanted to put the question out: what cool things would you like to see Google

Busy few weeks: I’ve been out of town (hiking in Yosemite and traveling to the East Coast) for two out of the last three weeks, so things are a bit crazy. Besides the usual email overload, there’s a project at work–not related to

Traveling for a week: For the next week or so, I’m going to be hiking in the back country of Yosemite. That’s assuming that my legs hold up: after finishing the San Francisco Marathon at the end of July, my knees and ankles have

Submit video topics for mid-2011: Sometime soon I’m planning to record some new webmaster videos. I created a Google Moderator page where you can post video suggestions and vote topics up and down. Instead of short 1-2 minute video answers to quick questions, I’d like

Good Books for Summer Reading?: It’s summertime, so I’m looking for a bunch of fun books to read. I just ordered two books by John Scalzi (Fuzzy Nation and The God Engines), two books by Dean Karnazes because I’m training to run a marathon (Run!:

Goal: getting email under control: Each year I try to settle on a small set of big goals for the year. Last year my big goal was to climb Mt. Kilimanjaro. This year, I settled on 2-3 goals I wanted to achieve: 1. Go skydiving.

A rel=canonical corner case: I answered an interesting rel=canonical question over email today and thought I’d blog about it. If you’re not familiar with rel=canonical read these pages first. Then watch this video about rel=canonical vs. 301s, especially the second half: Okay, I sometimes

Google I/O 2011!!1!: This week brings the Google I/O conference. That page has a QR code that lets you install the official Google I/O Android app for the conference. The conference has a ton of great talks scheduled. You can learn everything from

Search Engineering at Google: I’m always a fan of Googlers doing more communication and more videos, so when some fellow search quality folks made a video about working at Google, I said I’d be happy to post it: You can find out more info

Review: In The Plex, by Steven Levy: Steven Levy just wrote a new book about Google called In the Plex: How Google Thinks, Works, and Shapes Our Lives. It succeeds the most on the “how Google thinks” part–if you want to understand how Google thinks, get an

Search Engine Watch

Google Maps Adds Emergency Alerts: If a major storm is headed you way, Google wants to be your information guide. The Google Crisis Response team is looking to be your go to information source on when a storm will strike, how bad will it be,

Con Artist Shares Inside Story of Google Pharmacy Ad Sting: In a letter to the Wall Street Journal, career con man David Whitaker spilled the beans on his experience as undercover operative Jason Corriente, an agent for wealthy clients seeking online ads. The sting led to a $500 million forfeiture

Measuring ROI: How to Collect Meaningful PPC Conversion Data: Learn how you can track and collect significant conversion data and then bring it all together in one dashboard. Use these three levels of conversion data tracking that vary in terms of pros/cons, costs, effectiveness, and sophistication.

SEO Chicks Competition - Win a ticket to SES London!: SEO Chicks have launched a competition for the next generation of search marketers. Have you been in SEO less than a year or have a desire to join the industry? If so, this is the competition for you. Here is

7 Steps to Prepare For the Search Alliance in the UK: After a year’s delay, Microsoft adCenter will start to power the PPC results on Yahoo UK in Q2 of 2012. Discussion of its potential for success aside, here are some useful links and an action plan for preparing UK paid

Yahoo Search, Display Revenues Dip in Q4 2011: Yahoos 2011 Q4 search revenue was $465 million, down 27 percent compared to the same quarter for the previous year. Yahoo attributed the decline to the search agreement it signed with Microsoft. Overall fourth quarter revenue was $1.3 billion.

Google+ Drops Age Restriction, Now Accepts All Teenagers: Google today dropped the age requirement from 18 to 13 for teenagers who want to join Google+, bringing Google+ in line with Facebook’s age policy. Bradley Horowitz, Google VP, product management, also announced new features for teen users.

How Google+ Could Threaten Google's Core Search Business: Social is an important part of how online users will consume and spread quality content, but it has to be integrated in a manner that doesnt degrade core search functionality or sully searcher trust in what is the most utilized

YouTube TrueView Ads Pump Up Search Traffic, Conversions for TRX: Typically, TRX aims to spend $40 on online advertising for each sale it generates from its ads. When TRX tested YouTube for the launch of a new product, the company generated an advertising cost per sale of $14, about 65%

Yandex Adds Face Recognition Technology: Russian search giant Yandex has added facial recognition technology to its photo hosting service, Yandex.Fotki. Yandex is leveraging Face.coms facial recognition technology to create a smart photo tagging service that lets users tag other people.

Google Recalculates Average Search Position Metric: In an attempt to provide more accuracy on where your site ranks for search queries, Google is changing the way it calculates average position in the Google Webmaster Tools Top Search Queries and Google Analytics Search Engine Optimization reports.

Why Your Business Needs to Be on Google+ Now: Why Google+? The quality and corresponding engagement around your search engine visibility stands to either noticeably improve or gradually decline. Here are some recommendations on what you to do with your Google+ Pages for businesses and brands.

How Google Search Plus Your World is Changing SEO: Google search has historically been about finding the best results for the many. Google Search Plus Your World is about finding the best results for you. Now, “you” are the enterprise. What could this mean for the future of enterprise

New Google Privacy Policy Combines User Data From All Google Services: A new unified Google privacy policy is coming in March. The big change: Google clearly states that it will combine information from signed-in users from one product to other Google products in order to show more relevant search results and

Google Penalty or Algorithm Change: Dealing With Lost Traffic: There is nothing worse for a webmaster/site owner than to wake up one day and find Google Armageddon has taken out all of their sites rankings and traffic. This framework should help you keep your head should the unthinkable happen.

3 Ways Local Small Businesses Can Use PPC: Local small businesses rarely use Google AdWords to its full potential. AdWords can be a powerful tool to generate instant traffic. You can also test messaging for later use on other advertising platforms and enable remarketing to create branding.

Google Analytics Alternatives: Hosted vs. Self-Hosted Solutions: While Google Analytics has its own set of merits, there are drawbacks. Many people don’t want to continue to feed Google more data – and this trend is growing. Here are some ideas to help you choose the best web

On Magic & SEO: Open Letter to Forbes, Bill Barol: SEWs reply to a blog post on Forbes.com entitled, Sex, Free iPad, Naked Pictures of Cat Deeley, 8 Ways to Get Rich Right This Second and Lose Weight While You Sleep which urged demystification in SEO but instead reproduced endemic

Why Google+ Now Allows Pseudonyms, But Still Requires Real Names: Google’s announcement that they will allow pseudonyms still requires identity verification. Q. Why is anyone surprised that a certified identity provider needs to verify your identity? A. Because of the Google+ social network indoctrination.

YouTube Now Serving 4 Billion Videos Daily: Ready for some more crazy YouTube stats? In the next minute, 60 hours of video will be uploaded to YouTube, and by the end of today, 4 billion videos will have been watched around the globe on the world’s most

Pronet Advertising

Online Marketing Alternatives for SEO: Think of this scenario: You have a new business, and you want to promote it online. Of course, you’ll need a website and apply search engine optimization strategies for it. But when you approached an online marketing firm, they politely

How to Respond to Negative Reviews: While it’s important that you gain customer reviews for your business, it can be frustrating to receive a negative feedback. However, it’s best not to let your emotions take over. Breathe and then respond to negative feedback professionally, the same

Facebook Marketing: What You Need to Know: How you promote your business on Facebook is really up to you. However, there are unwritten guidelines on how you can properly build your online presence. The key here is engaging your fans and making it fun for them to

McDonald’s makes Another Hashtag Campaign on Twitter: After the #McDStories fiasco last Wedensday, McDonald’s released another hashtag campaign on Twitter. Called the #littlethings, the fast food giant introduced the new campaign at 11:42 EST with the following tweet: “No line at the bank, a large tax refund,

Taking Advantage of Facebook’s Subscribe Button: According to a Facebook report posted by Vadim Lavrusik (Journalist Program Manager) and Betsy Cameron (Data Analyst), thousands of journalists have enabled their subscribe button since its release last September. It allows users to receive status updates from another user,

Google+ Now Lets Users add Nicknames or Pseudonyms: Google+’s Common Name Policy initially stated that only real names and identities will reside on the young social network. In fact, Google started deleting accounts which violated the rules last summer. In response to this, popular blogger Robert Scoble, who

“Don’t be Evil” Tool Includes Other Social Signals to “Search Plus Your World”: After Google announced its “Search Plus Your World,” many users were unhappy that it only includes social signals from Google+. Because of this, a browser bookmarklet called “Don’t be Evil” was released. This tool, which is created by Focus on

Starting the Social Media Campaign for Your Business: Nowadays, even the business sector is into the social media frenzy. In fact, you won’t see a brand that doesn’t have a social network. However, this is more than a fad. When used properly, it can help businesses reach their

“Ask on Google+” Invades Search Engine Results: Google+ continues to invade the search engine results pages (SERPs) with its “Ask on Google+” feature. It basically encourages users to ask their Google+ friends about what they’re searching for. However, this feature is only available to selected users. As

Google Updates its Algorithm to Bury Ad-heavy Websites: Google launched an algorithm update last January 20 to help users find high-quality websites on search results. The change will be seen on the website’s layout and the “above the fold” content presented to its visitors. “Above the fold” is

Setting Your Social Media Marketing Goals: Just because it’s a hot topic doesn’t mean your company can easily jump into the social media pool. Before you take the leap, stop and ask yourself first: Why are you doing it? Businesses use social media not because it’s

Should My Business Be Using Google+ for Marketing?: As many businesses look to better engage with their customers, especially through means such as social media, some are likely wondering if Google+ should be in their plans in 2012. For those who may have been under a social media

SMX 2012 London: How to Make the Most of It!: Search marketing experts and novices alike are invited to attend Search Marketing Expo 2012, in London, United Kingdom, to be held May 15 and 16 of this year. This two day conference will feature something for every professional involved in

Is Facebook Accessible for Bad-Eyesight Users?: Facebook is a major source for social connection in today’s day and age. Providing users the chance to find out friends, meet new ones and share content with the click of a button, it is a fantastic feature that has

Chill Makes Another Pivot to Become a Pinterest for Video: After generating $1.5 million from Paul Kedrosky, Science, Crunchfund, Kleiner Perkins, Redpoint and Atlas Venture, a startup video-sharing site called Chill has performed another update last January 17. Starting out as Namesake, the then-Turntable for video now comes out as

AdWords’ Impression Share Metrics Heads to AdGroup Level: Google posted on its official AdWords blog that they will be updating the service’s functionality on January 30. Previously available on the Campaign Level only, the service’s Impression Rate Metrics will also be accessible to AdGroup Level after the update.

Expanding Your Facebook Network for Business: You can use your Facebook to attract and engage your business’ potential customers. However, this strategy can only work if you’re connected to a lot of users. Continue reading to know how you can expand your Facebook network for your

The Building Blocks of Social Media Marketing: Whether it’s for media distribution, marketing purposes or customer service, the use of social media to your business depends on your goal. Unfortunately, most brand owners dive in to social media marketing without setting up their goals first. In turn,

Imo.im Releases New Social Network in Private Beta: Instant messaging has been around since time immemorial. However, the rise of social networking somewhat decreased its importance. That being said, the multi-platform instant messaging service imo.im recently released its web-based social network for private beta. Getting Started with Imo.im

MingleWing is Your Reddit for Facebook: If you’re tired of mingling and exchanging discussion with your Facebook friends, it’s time to present your content to a new audience. While the social networking giant is good at connecting its users with the people within their social circle,

SEO Black Hat

Google Lied about Manually Changes: The Lie was told here by Udi Manber, and repeated by Matt Cutts. And I quote:‘At Google we do not manually change results. For example, if we find for a particular query that result No. 4 should be result No.

Clicksteam For Dummies: How The Ranking Factor Works: Since the majority of people can’t seem to figure out how clickstream data could be used as a Search Engine Ranking Factor, without ever scraping the actual page, I’ll give you a hint.

Bing is Just Better: Google is scared. They call Bing’s Results “a Cheap imitation”, but the fact is that Bing is now consistently delivering better results.

Bing is Just Better: Google is scared. They call Bing’s Results “a Cheap imitation”, but the fact is that Bing is now consistently delivering better results.

Anti PR SEO – Made Profitable by Google: Hows that old saying go? No publicity is bad publicity.

Epassporte Dropped by Visa: Pretty amazing the did that all at once like that: leaving epassporte high and dry.

It’s Google Reads My Mind!: Scary how they just know what youre gonna search for.

Search Engine Roundtable

Daily Search Forum Recap: January 27, 2012: Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

Video Recap of Weekly Search Buzz :: January 27, 2012: Busy week in search this week - with Google confirming a Panda update, which I labeled 3.2. Bing seems to really love regional sites in their regional indexes. Google added a bunch of new features to Webmaster Tools...

Pay To Get Business Photos In Google Places With Trusted Photographers: Back in May, Google launched Google Business Photos to help businesses make their Google Places listings more attractive by showing off the inside of your stores.Google said their has been such high demand that they

Google Users Don't Seem Upset With New Privacy Policy: Google announced a new privacy policy earlier this week that goes into effect in about a month. The news sites and stations are having a field day with it - covering how evil it is. In fact...

Bug: pubCenter Payments Marked As Undeliverable: There are several reports in the Microsoft Advertising Forum that publishers think they are not going to be paid because the payment area shows their payments as undeliverable.These publishers use Microsoft pubCenter to monetize their sites and applications...

Google Disappoints Users Again With Story Of Illegal Ads: Google, once a loved and respected company, is starting to lose that love...

Google's Brick Desk

Daily Search Forum Recap: January 26, 2012: Here is a recap of what happened in the search forums today...

New: Test Sitemaps & Googlebot Mobile In Google Webmaster Tools: I believe there are two new features now in Google Webmaster Tools. They are the ability to test sitemaps before submitting them to Google and testing crawlers specifically for Googlebot-Mobile...

Spam Reporting For Google Rich Snippets: A month ago, we reported an issue with fake rich snippets showing up more often in Googles search results. In short...

Google Updates Average Position In Webmaster Tools & Analytics: As I reported last night at Search Engine Land, Google has changed their definition for the average position as used in Google Webmaster Tools search query reports and Google Analytics SEO reports...

Google Maps Public Alerts: Google announced a new feature for Google Maps where they overlay public alerts on the map.So now if there are public alerts, such as weather issues and other issues, Google will overlay them on the map. In addition...

Got Google Webmaster Questions: Join Today's Hangout: Today at 10:30AM New York time or 3:30PM UK time, Google is holding one of their first English language webmaster hangouts of the new year.Pierre Far announced it on his Google+ page, saying the topic is anything webmaster related to

F#$% Google Shirt Behind Me

Daily Search Forum Recap: January 25, 2012: Here is a recap of what happened in the search forums today...

Google Panda 3.2 Update Happening Now?: It has been over 9 weeks since we had an official Google Panda update. Now I am seeing some chatter in the forums of a possible sign that Google had updated the Panda algorithm and pushed a new one out

Google's New Privacy Policy Is Easier But Scarier: Google announced they are updating their privacy policy, switching from more than 60 different privacy policies to one single privacy policy across all their products.Google said this new, simpler policy will make it easier for people to understand our privacy

Google AdWords Rep Too Honest In Forums?: It is rare to see Googlers really speak their minds in a forum post but sometimes they do and you get to appreciate it.A Google AdWords Help thread has one AdWords representative giving a bit too much honest feedback to

Bing Favoring Regional Sites In Country Specific Versions: WebmasterWorld administrator, engine, feels Bing has upped the weighting of local domains and how well they rank in the localized version of Bing search.

Urchin Before Google Analytics

SEO Chat

Feed Your Blog`s Readers Well: What do a great cook and a great blogger have in common? A lot more than you might think. So grab a quick snack and keep reading for an explanation you can really sink your teeth into.

Google Simplifies Its Privacy Policies: Streamlining and simplifying seem like such good things on paper. Strangely, though, when Google is the one doing the simplifying, and the subject of the process is its privacy policy, most observers get hot under the collar. Why is it

Laying Out An SEO and Traffic Generation Strategy: Ive only just started writing here at SEO Chat and already I think Ive created a bit of a problem. Ive discussed several techniques, but provided no real way of turning those into a single cohesive strategy. Consider this piece

Google to Penalize For Excessive Above-the-Fold Ads: Every marketer knows that anything above the fold will attract the most attention. Thats why many advertising-supported websites put lots of ads near the top of the page. Now these ads are attracting some possibly unwanted attention from Google.

The Google Search Optimization Truth You Aren`t Being Told: Personalized search makes it much tougher to know your sites exact standings in the SERPs. But you can use some of the recent changes to Googles features to help your pages turn up high in the results, and attract the

SOPA and PIPA: Bad Ideas: Google blacked out its logo earlier this week to protest two bills currently making their way through Congress: the Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA). Theyre not alone; many websites went completely black, displaying statements

10 Steps To Being #1 On Google: The title says that there are 10 steps to being number one on Google. The truth is that there is only method -- and it is an absolute Google domination machine.

Jerry Yang Resigns from Yahoo: After 17 years, it comes down to this. In a surprising move, Yahoo co-founder Jerry Yang resigned from his position on the search companys board of directors and from all other positions within the company. This resignation is effective

Real Link Wheel Secrets To Top Google Rankings: Many people have heard of link wheels. These are a somewhat old (and black hat I might add) technique for getting ranked well. The problem is that all too often the advice that I see given regarding how to build

Google Flight Search Not a Monopolist Move: Google must feel very put-upon at times. It tries to help searchers find what theyre looking for, and prides itself on not being evil. Lately, though, whenever it does the former, observers accuse it of doing the latter even

Yahoo Hires PayPal President for CEO: Yahoo officially named PayPal president Scott Thompson to take over as its CEO. Thompson brings a deep knowledge of technology to this challenging position. Will it be enough to get the beleaguered search company back on the right track?

Educational Viral Content: You dont need to stick to funny videos or oddball lists or even play off of current memes to create viral content. You can dazzle your readers with something thats genuinely useful. Keep reading for a few ideas on how

Did Google Break its Own Terms of Service?: In an attempt to promote its Chrome browser, search giant Google appears to have broken its own rules against buying links and using thin content to increase SERP standing. Whats going on?

Viral Content Ideas that Appeal to Emotions: If youre trying to make content that will be shared in social media, you could do worse than appealing to your audiences emotions. Sure, sometimes its transparent, but tell that to Disney! Keep reading for a few ideas on how

Why Local Businesses Should Use Facebook: Facebook may not replace your website or other ways of getting the word out about your business, but it supplements them well. For some purposes, it works even better than e-mail. Why? Its a matter of attitude not yours

Tapping Popularity for Your Site`s Content: We all want our sites content to engage our visitors and become popular. With social media as big as it is, we cant overlook the links to be won from readers sharing what weve written. Fortunately, you can tap into

Yahoo Backing Off of Asian Interests?: With stories of Yahoos next possible move emerging almost weekly, its hard to know what to take seriously. The latest news states that the beleaguered search company is thinking about selling its interests in Alibaba and Yahoo Japan.

Google Anti-Trust Investigation One Step Closer: The likelihood of the United States government investigating Google for anti-trust violations increased today as senators Herb Kohl and Mike Lee called on the Federal Trade Commission to look into certain alleged practices. Specifically, they believe that Google favors its

Engaging Ideas for Viral Content: If youre trying to get visitors to engage with your sites content and share it, it helps to create the kind of content with which theyll want to interact. Thats not easy, but if you start with the right idea,

Personalized Social Search Still Years Away: Ever since their inception, search engines have sought to deliver better and better results to their users. Just a few years ago, they started defining better as more personalized. With social sites gaining prominence, how long will it be before

Online Marketing Blog

Online Marketing News: Women Dominate Community Management, Google Privacy, FBI Social, Twitter(...): The 2012 Community Manager Report Community Manager is an essential, yet still uncharted territory for many companies that are expanding their presence on the social web. What should you know about the current state of this position? 67% of Community

5 Basic SEO Troubleshooting Tips for Content Marketers: This post is a preview of a new downloadable guide I will be offering for those who pre-order Optimize by March 13, 2012. The full guide will have screenshots, examples and more “SEO Deep Dive” advice. If you want the full,

Optimize Your Social Media Schedule: 4 Tips for Avoiding the Social Media Time Suck: Making the time to execute on a social media strategy can rattle even the most experienced marketers. Unlike traditional marketing, social media marketing can present many different challenges and distractions. According to a study by eMarketer 73% of marketers say

11 Ways to Get Smarter & Stay Current in a World of Social Information Overload: Online Marketing is all about information. And people. Making connections that solve marketing problems in today’s environment of social and technological innovation can be challenging. Like many readers of this blog, a big part of what I do as an

Online Marketing News: Google+ Strikes Again, Coca Cola “Gets It”, Twitter Continues Acquis(...): The Social Job Seekers The social media job market is hot! This infographic visualizes the 2011 Social Job Seeker Survey that was conducted by Jobvite. It examines who the job seekers are and how they are utilizing social media to find

4 Things Lady Gaga Can Teach Us About Social Media PR & Online Influence: Lady Gaga is the definition of an influencer offline and online; her music, fashion sense, and passion for social causes have spread around the world in only a few short years. Love her, like her or hate her, you know

Google+ for Business: 5 Things Marketing Professionals Should Know About Google+: Google+ has been on the lips of every online marketing professional since early 2011. With a base that has now passed 62 million users and the integration of Google+ into Google search, it has become clear that Google+ is here to stay.

Social Media Listmania with Curated Resources & Lists: Being included on a popular list of credible resources like our own BIGLIST of top Marketing Blogs or one of the many other collections of useful resources posted online can feel pretty satisfying, validating the hard work many are putting in

Online Marketing News: Google+ Search, $10 per Twitter Follower, Facebook 1 Billion Users, Four(...): Search, plus Your World The big news this week centers around the changes that Google has rolled out related to Google+ integration with search, which as the tech press buzzing. Google is aiming to bring users additional search functionality that is

5 Marketing Tips for Improving Customer Relationships & ROI With Better Communications: As marketers and sales professionals there is no doubt that we are focused on obtaining new customers and increasing awareness within targeted market segments. However, we must also consider the lifetime value of our existing customers and how marketing communications

What Google Personalized Search plus Your World Means for Marketing & SEO Tips: Google Personalized Search rolled out yesterday revealing a change as significant as Universal Search in 2007. Unlike the major change that brought images, video thumbnails, news and blog posts within search results for all, the Google plus Your World changes

Technology Marketing: Is Your B2B Social Media Strategy Sending Mixed Signals?: As a B2B organization with a focus on technology, you may believe that you are facing additional obstacles that your B2C counterparts are not. Many of you have tried to implement social media in the past without much success. However,

Convergence & Integration of Content Marketing with Social Media & SEO: This post is about Congratulations, Convergence and Content. First off, congrats to Aaron Kahlow on his great news, I’m sure UBM TechWeb will be pleased with OMS, it’s an impressive event with a great following. Speaking of OMS, despite the

Online Marketing News: Google+, Knowing Thy Customer, Social Media Law, TopRank Team News: Who’s Using Google+? The launch of Google+ in 2011 has put Google in the social networking boxing ring. When it comes to user statistics some of them may surprise you. This infographic by Flowtown shares some interesting information about the

3 Ways to Optimize Images: Search, Social Media & User Experience: From Marketing to PR, digital assets are an essential part of the content used to tell stories and communicate brand messages. For publishers and public relations professionals, optimizing the images used in news stories and press releases can have an

Social Media Helps Small Business Boost Sales, Keep Customers: The business press is full of stories about how small companies are using social channels to attract and engage customers. But while there are plenty of individual success stories, the confidence in what to do specifically is not always clear for small

4 B2C Examples of How Companies are Using Twitter to Attract & Engage Customers: If you are a B2C company, interaction on a social platform like Twitter can increase engagement and even sales if executed properly. Small businesses like Tender boutique in Birmingham, Michigan have promoted special offers on Twitter and sold out in

Was 2011 The Year Facebook Killed Google?: A recently post on PC World, “2011: The Year Facebook Killed Google” reflects a common mis-perception about the emerging role of search and social media for consumer information discovery. In the post, the author Dan Tynan shares that he’s finding and

A to Z Internet Marketing News: Happy Birthday TopRankBlog!, 2012 Marketing Predictions, Social(...): 21 Social Media Marketing Trends for 2012 Curious to find out what 2012 could have in store for online marketers? This presentation from DreamGrow shares 21 predictions on what 2012 could look like. Highlights include: Social CRM making inroads Social media influencing more

Top Online Marketing Books for 2012: The New Year will soon be here and we are looking forward to continuing to learn from some of the top marketing minds on the web about the strategies and tactics that will shape online marketing efforts in 2012 and

Search Engine Journal

Tips on How to Help Uninteresting Pages Rank Better: The following video was done by Rand Fishkin of SEOmoz. He has some fantastic tips on how you can help the boring pages of your site rank better. Follow SEJ on Twitter @sejournalFollow SEJ on Twitter @sejournal

Industry Discussion: The True Nature of Social Media ROI: There is a common misconception about the return on investment (ROI) via social media. For reasons most of us do not understand, Social Media has been classified primarily as a marketing tool by many. Because of this misconception at the

Want More Clicks on Twitter?: The following infographic is by Dan Zarrella of HubSpot. This IG a lot of great recommendations if you are looking to increase your clicks on Twitter. I especially liked the suggestions on using words correctly and the use of action

Top 10 Reasons Your Facebook Campaign Isn’t Working: To most PPC marketers, the Facebook paid ads program represents an ideal marketing opportunity. Finally, you aren’t limited to targeting your ads based on geographic location and time of day alone (I’m looking at you, Google Adwords!). In fact, if

Google Plus Promotes Network and New Security Features to Young Teens and Parents: On Thursday afternoon, Google+ announced that the rapidly growing social network is now available to teens ages 13 and up. Although minors can sign up for and use Google+, the social network also introduced new privacy and security changes designed

5 Simple Ways to Explore Your Social Media Following: The larger your social media following, the greater your potential reach online. It’s this statement that leads so many businesses to work to increase the number of fans and followers they have. Having a large social media following is only

How To Get Hired At A Top SEO Agency Part 2: What most applicants are lacking: Next in our series of finding what top SEO agencies are looking for when hiring, we ask our panel of experts “What skills are most people you interview lacking?” Here is what they had to say. Ash Buckles Google

Optimizing for Search Engines: By Language or By Country?: When it comes to targeting search engines to reach international markets, we’re going to have to do things a little differently. As we expand our horizons we begin to form connections with those who not only speak different language but

Google Public Alerts: Innovative System Provides the Public with Emergency Alerts: Yesterday, Google launched its new Public Alerts page, which provides emergency information and warnings related to floods, tornadoes, winter storms, earthquakes, and other natural disasters. The information for this innovative project is provided by the US National Oceanic and Atmospheric

7 Reasons Why Blogging Is Still Important in 2012: Some people would like you to think blogging as we know it is over. They share the eye-popping numbers for Tumblr’s growth, for example: 355 million unique visitors per month, and 400 million pageviews per day. And it’s true that

Google Exposed: Federal Government Used Con Man in Google Sting Operation: The Wall Street Journal recently published an article that provides additional details of last year’s sting operation against Google AdWords. The federal investigation, which alleged that Google was aware of online pharmacies illegally selling drugs such as Steroids, HGH, Oxycontin,

Interview with Ryan Jones: Big Brand SEO, Social Media & More: Can You Tell Us About Your Current Job? I’m the Senior Search Strategist at Team Detroit. We’re a full service agency owned by WPP. I spend the majority of my time working on Ford, Lincoln and Ford’s other online properties. Our

CRM Software to Improve Online Marketing: Over the past few months I have been concentrating on improving my time management skills with the introduction of a number of different tools and processes. During that time I noticed CRM software becoming more integrated with online marketing tools

New Google Privacy Policy Update: Your Data Now Combined Across Google Services: Earlier this afternoon, Google announced plans to begin tracking users across e-mail, YouTube, Google+, search, and almost all of the other Google products. The change, which combines 70 privacy documents into one, will go into effect on March 1st. Since

Feed Your Body Like Your Feed Your Brain: SEO Recipe Collection: I know that recipes are totally off-topic and abnormal for SEJ. But I put this post together for 3 reasons: SEO’s and Internet marketers can get lost in data and often realize late in the day that there is no

Google Increases Fourth Quarter Lobbying Budget by 300%: With the ongoing battle related to the Stop Online Piracy Act (SOPA), antitrust allegations, privacy concerns, and acquisitions and mergers, Google has been steadily increasing the funds allocated to federal lobbying. According to the mandatory filings with the Lobbying Disclosure

How To Get Hired At A Top SEO Agency: Part 1: The image from Indeed.com shows how companies have finally figured out that having a well planned SEO strategy is a vital part to their companies success. To fill the demand of these companies, SEO agencies are always on the look

Facebook Actions – How It Impacts SEO: At the f8 conference in September, Facebook announced the addition of Timeline and Open Graph. These new tools let users tell a more detailed story of their life through a newly designed profile page. Earlier this week, Facebook launched Facebook Actions,

Important Google News: Recap for Last Week: If you were sick last week or on vacation or in a coma you missed A LOT of Google news. Here is a must read recap of articles on Google, Google changes and Google news. Industry Related - Google PR Nightmare:

Google Plus: Growth by Brute Force: When Google’s new search feature “Search Plus” started favoring Google+ results several weeks ago, the change was immediately resisted by competing social networks like Twitter and Facebook. In addition to receiving negative publicity regarding the new Search Plus feature, an

Graywolf's SEO Blog

How to Write Blog Posts For Your Existing and Repeat Customers: When you run a corporate blog sometimes it’s difficult to come up with interesting topics on a regular basis. In the past I’ve spoken about a few options like creating a series, how to posts and evergreen content. In this

Using Social Media Profiles for ORM: Whenever you are involved in an ORM (Online Reputation Management) campaign, your goal is to displace negative results in the search engines with positive results. In a previous post we looked at creating microsites. In this post, we are going

10 Commandments of Affiliate Web Design: This is a guest post by Gab Goldenberg, author of the advanced SEO book. Get a free chapter on link building here and check out his book affiliate program – the site boasts a 5.5% conversion rate to sale! Affiliate

Creating Microsites for ORM: Generally speaking, Using Microsites is a bad idea. However, Using Microsites is a good idea is when you are conducting an ORM campaign (Online Reputation Management) and are looking to displace some negative or unfavorable results. In this post, I’ll

Building Links & Driving Traffic with How To Posts: When you are looking to build links and drive traffic, one of the time tested methods that continues to work is creating “how to” style posts. In this article, we’ll look at some examples and discuss how to get the

Outbound Linking Can Boost Rankings: Many of the poorly ranking websites that I am asked to fix share a common problem – they do not link out to any websites. Apparently, some people still think this is a terrible idea and go to extremes to

Tips on How To Improve Your Website – Checklist: At the dawn of the internet websites were created without much thought as to what changes, if any, would need be made in the future. To keep your website relevant, gaining new links, keeping users satisfied and getting traffic from

Detect Mobile Devices? Are You Cloaking Your Way To Bad Usability?: Gab Goldenberg wrote the Beginner’s Guide to Remote Usability Testing and about the mobile usability of text fields for Usability Post. Due to a surgery that’s left me unable to sit for the time being, I’ve recently been in the

Tips for Ajax for SEO: Whenever Ajax enter the conversation for an SEO or internet marketer, chances are good there will always be a deep sigh or an “ugh” face. While it is true that search engines are getting better at indexing this type of

When is Using Microsites a Good Idea: Microsites are often abused and looked down on as a tactic in the SEO world. They get used for the wrong situations, the wrong reasons, and to solve the wrong types of problems. In this post, I’ll talk about some

8 Points How to Maximize Profits With Competitive Price Monitoring Software: The following is a sponsored post for Karsa Monitor. As you probably know, competitive price monitoring is vital for i-retailers nowadays. It is quite hard to be successful in e-commerce without being familiar with your competitors behaviour. I am saying

Thanks to This Month’s Sponsors October 2011: I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here. Text Link Ads – New customers can get $100 in free text links. BOTW.org – Get a premier

Interview With Sunita Biddu of SEO-Peace.com: The following is a sponsored post for SEO Peace. For today’s post we’re going to be talking to Sunita Biddu of SEO Peace , Hi Sunita for my readers who don’t know you can you tell us a little about

Why Google Wants to be in Your Wallet and Drive Your Car: When I talk with people who aren’t involved with internet marketing about Google, I’m surprised by the amount of trust they put in Google and how they feel Google is making the world a better place … for truly altruistic

How to Create a Custom 404 Page: If you’ve spent any time on the internet chances are you’ve seen silly, funny, or just plain insane custom 404 error pages. However this article isn’t about creating one of those types of custom 404 pages, this is about creating

SerpIQ Interview: The following is a sponsored post for SerpIQ. For today’s post we’re going to be talking to Pasha Stewart and Darrin Demchuk of SerpIQ, Hi Pasha and Darrin, for my readers who don’t know you can you tell us a

Who Are You Writing Blog Posts For: Who are you writing your blog posts for … people or search engines? Depending on your intended audience your posts can and should be radically different in tone and style. This concept is related to my my post on how

Why Rank Checking Is Not Critical (at least for me): Recently, I was talking with Graywolf about rank checking, a topic that we disagree on. Personally, I really enjoy debating business topics. It helps me to see different ways of thinking. I figured I would share my rant *cough* I

Thanks to This Month’s Sponsors September 2011: I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here. Text Link Ads – New customers can get $100 in free text links. BOTW.org – Get a premier

Is Having a High Exit Rate Bad: Is having a high exit rate bad? In pursuit determining whether Google is using analytics data to ranks SERPS, many marketers put undue focus and weight on factors like bounce rate and exit rate instead of taking a more holistic

All credits go to the authors of these sites. Without their hard work Original Signal would not exist. Last updated on January 27th 2012 23:50 | Contact